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Emma leads product at Buzzfy. She writes on the blog about Instagram Trial Reels, variant testing, and the data side of creator growth — the topics she works on every day.
Posts by Emma
5 min read
Instagram Trial Reels not showing? Check these four things first
Can't find the Trial Reels toggle on Instagram? Check account type, visibility, follower eligibility, and what to do if it is still missing.
5 min read
Instagram Trial Reels: how they work and when to use them
Instagram Trial Reels show a Reel to non-followers first. Learn eligibility, the optional 72-hour auto-share, and when a Trial Reel makes sense.