Virality Score
MAXA second opinion on every reel.
Virality Score is an AI review of your reel across 11 signals, from the first three seconds to shareability, with a note on what worked and what to fix. It rates each reel Low, Normal, High or Very High, and you can check a draft before you post it.
A review, not a promise. No tool can tell you how a reel will do.
Virality Score
How it works
Open it once
Your 5 most recent reels are scored right away. After that, each new reel you post is scored on its own.
Read the breakdown
11 signals, each scored out of 10, with a line on what worked and what to change.
Check a draft
Upload a video before you post it, fix what's weak, and check it again.
What you get
11 signals
Hook & first 3s, retention, commentability, shareability, saveability, authenticity, emotional resonance, storytelling, trend & format fit, originality, and visual & audio quality.
A note on each
Every signal comes with one line on what worked or what to change.
Peaks and drops
Timestamps where interest rises and where it falls, so you know which second to fix.
Check before you post
Upload an MP4, MOV or WebM up to 100 MB and get the same breakdown before it goes live.
Scored automatically
Each new reel you post is scored on its own. Buzzfy's trial reels are left out.
30 a billing period
5 reels scored when you start, then 30 analyses each billing period, drafts included.
Before you post
Check a draft. Fix it. Check again.
Drop a video on the upload card. The breakdown shows what's weak and how to fix it, so the version you post is the stronger one.
- The opening and retention scale the whole score, so a weak start pulls everything down
- MP4, MOV or WebM, up to 100 MB
- Uploads count toward your 30 analyses
By the numbers
86,000+
reels scored so far
Completed analyses. Buzzfy data.
Good to know
A review, not a prediction
No tool can promise a reel will take off. The score is a structured review of the things viewers react to, so you can fix weak spots before you post. Treat it as a second opinion.
Questions
Can AI predict if my reel will go viral?
No tool can promise that. The score is a structured review of the things viewers react to, so you can fix weak spots before you post.
What does the Virality Score measure?
11 signals: hook and first 3 seconds, retention, commentability, shareability, saveability, authenticity, emotional resonance, storytelling, trend and format fit, originality, and visual and audio quality. The opening, retention, and how commentable, shareable and saveable a reel is weigh the most.
Can I score a reel before I post it?
Yes. Upload an MP4, MOV or WebM up to 100 MB and you get the same breakdown. Uploads count toward your 30 analyses. The video is kept for 90 days; the analysis stays after that.
How many reels can I score?
Your 5 most recent reels are scored when you start, then 30 analyses each billing period.
Which plan includes the Virality Score?
MAX. On other plans you can look around a sample in your dashboard.
Does it work if I can't post trial reels yet?
Yes. It scores the reels you post yourself and the drafts you upload, whether or not Instagram has opened trial reels for your account.
Get a second opinion first.
Virality Score comes with MAX, along with comment-to-DM and Community.
Included in MAX. See pricing